Lori Muller
Real Estate Executive | Business Strategist | International Speaker | Best Selling Author - Born to Sell | Coach | Consultant | Entrepreneur |
- Role
- President at Fathom Realty
- Location
- Appleton, WI, US
- LinkedIn followers
- 500 followers
About Lori Muller
I believe leadership is about multiplying impact — through people, purpose, and powerful partnerships.With over 30 years in sales, real estate, and executive leadership, I’ve built a career around growing people and businesses. From door-to-door sales to serving as a national president, my mission has remained the same: elevate leaders, empower professionals, and build brands that leave a legacy.After an incredible journey with EXIT Realty Corp. International — where I served as U.S. President and led brokers, agents, and executives through transformation, expansion, and market resilience — I have stepped into a new season of impact. Today, I’m building Empower Coaching, Consulting, Speaking, and Events, designed to equip leaders, entrepreneurs, and organizations with the mindset, skillset, and toolsets to thrive in business and beyond.Looking ahead, I’m also developing a startup inside the real estate industry that will officially launch in 2026, built to transform how real estate agents and brokers, leaders, and companies grow, connect, and lead with purpose.What I Bring:• Strategic vision to scale operations, teams, and organizations• Proven systems for attraction, retention, and profitability• Experience building multi-office brokerages from scratch• Masterminds, coaching, and leadership development at scale• Passionate, values-driven leadership in every stage of growthHighlights:• Co-Founder/CEO Empower Coaching. Consulting. Speaking. & Events. • Served as President of U.S. Operations for EXIT Realty Corp. International• Founded and scaled 3 successful real estate offices in Wisconsin• Created Elite School of Real Estate, training 100s of professionals• Author of Born to Sell — a guide to unlocking potential in sales and leadership• Sought-after keynote speaker, consultant, and mentor across North AmericaIf you’re committed to building something lasting — in real estate, entrepreneurship, or leadership — I’d love to connect, collaborate, and create momentum together.
Experience
President
Feb 2026 — Present · US
As President of Fathom Realty, I oversee the company’s overall operations, strategic direction, and organizational performance, ensuring continued growth, financial strength, and long-term sustainability. In this role, I provide executive leadership across all divisions of the business, guiding teams, supporting our real estate professionals, and aligning company initiatives with industry innovation and market opportunity.My focus is on building a high-performing, service-driven culture rooted in accountability, compliance, and excellence. I work closely with leadership and key stakeholders to drive business development, operational efficiency, and regulatory adherence while positioning Fathom Realty for continued expansion and success.With decades of experience in real estate, sales leadership, and business development, I am passionate about empowering professionals, strengthening communities, and creating a collaborative environment where people and performance thrive.
Education
Marian University of Fond du Lac
Business
Skills
- Single Family Homes
- Working with Investors
- Working with First-Time Home Buyers
- Luxury
- Home Staging
- Real Estate Buyers
- Seniors
- 1031 Exchanges
- Working with Senior Citizens
- Selling
- Resellers
- Real Property
- Move Up Buyers
- Real Estate Owned (Reo)
- E-Pro
- Real Estate Education
- Working with Sellers
- Sellers
- Working with Move-Up Buyers
- Coaching
- Condos
- Buyer Representation
- Income Properties
- Listings
- Working with Tenants
- Real Estate Financing
- Real Estate Transactions
- Referrals
- Investment Properties
- First Time Home Buyers
- Sfr
- Real Estate
- Hud
- Negotiation
- Sales
- Marketing
- Investors
- Buyers
- Short Sales
- Property Management
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