Lori Lampe
Lead Experience Designer
- Role
- Lead Experience Designer, Enterprise Innovation at PNC
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Lori Lampe
I design connected experiences beyond the screen. For the past 10+ years, I’ve…
Experience
Lead Experience Designer, Enterprise Innovation
Jan 2022 — Present · Dallas, TX, US
I lead both project and organizational teams in applying human-centered approaches to solve complex business challenges. I define product strategy, shape experience visions, and inform product roadmaps that align customer needs with measurable business value. As a coach and mentor, I guide individuals and small teams across the organization in integrating human-centered design methods into their work. I also led the creation of the Brand Essence—defining the vision, mission, values, voice, spirit, and working norms—for the Experience Innovation Team.
Education
Texas A&M University
Environmental Design, Architecture
2007 — 2011
Skills
- Image Editing
- Photography
- Signage & Wayfinding
- Brand Identity Design
- Indesign
- Logo Design
- Adobe Creative Suite
- Microsoft Office
- Advertising
- Layout
- Graphics
- Graphic Design
- Adobe Acrobat
- Social Media
- Branding
- Microsoft Word
- Photoshop
- Illustrator
- Microsoft Excel
- Brand Strategy
- Marketing
- Brochures
- Environmental Graphic Design
- Sketching
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