Lori Essig

About Lori Essig

I am a marketing professional with more than 30 years of experience. I\'ve recently retired (again) but I am available for writing and editing projects. I specialize in writing in YOUR voice and putting your thoughts into compelling words.I\'m a storyteller, whether I\'m doing an in-depth profile or a 30-second radio spot. I have included several favorite features that I wrote in my years at DWU here on my profile page. I have also written Palace City Profiles for the Mitchell Daily Republic; these are short features about people who live and/or work in Mitchell. I have years of experience developing marketing materials for higher education in all areas: admissions, academics, alumni/development. I have written scripts and formularies for major events, as well as podcasts and blog posts.I have a great sense of humor and I enjoy connecting and collaborating. This has also led to some opportunities to lead strategic planning sessions for small nonprofit organizations.According to the Gallup StrengthsFinder, my top five strengths are:Arranger - I love pulling the pieces of a project or event together.Woo - I enjoy interacting with new people, and making connections is energizing to me.Maximizer - Taking something good and making it great is my strong suit; it\'s what makes me an excellent editor of written work. It\'s also what makes me a good manager, someone who is focused on what makes individuals tick.Relator - Although I like my \"woo\" strength, this theme is what takes my relationships to the next level. I value my close friends and colleagues, and I will be your greatest ally.Positivity - The glass is half-full, pretty much all the time. Even in dark situations, I do my best to see the good.As a manager of people, I value each individual\'s strengths, talents and contributions. I will deliver honest feedback, but always with compassion - especially if the feedback isn\'t positive. I\'m a believer in teams and collaboration; we can get more done if we share ideas and tasks.

Experience

1. Consultant Writer

   Innovative Nonprofit

   Jan 2020 — Present · SD, US

Education

• St. Cloud State University

  Bachelor of Science, Mass communications and speech communication

  1980 — 1984