Lori Berkheimer
Marketing and Communications Leader, Healthcare, Higher Education, Associations
- Role
- Marketing and Communications Manager at Mount Carmel Health System
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
About Lori Berkheimer
Experienced Marketing and Communications Director with demonstrated success in hiring…
Experience
Marketing and Communications Manager
Feb 2023 — Present · Columbus, OH, US
Led marketing and communications initiatives across multiple areas of the Mount Carmel Health System, including Bariatrics, Talent Acquisition, Diley Ridge Medical Center, and Mount Carmel College of Nursing. Managed a diverse portfolio of strategic projects aimed at enhancing brand visibility, patient and student engagement, and employee recruitment. Key accomplishments include:• Supported the successful launch of a new emergency department and hospital.• Co-developed two targeted podcasts for healthcare and higher education audiences.• Created and executed \"Bari Bash,\" an annual event that brings together bariatric surgery patients, prospective patients, and care teams to foster community and support.• Produced a new onboarding video to enhance the colleague experience.• Planned and executed the 15th anniversary celebration for Diley Ridge Medical Center.• Designed and implemented a talent acquisition campaign featuring real employee stories to authentically attract top talent to the organization.
Education
Otterbein University
Bachelor of Arts - BA, Speech Communication
American Public University
Master of Business Administration (MBA), Marketing
2016 — 2018
Otterbein University
Bachelor of Arts (B.A.), Speech Communication
1994 — 1996
American Public University
Master of Business Administration - MBA, Marketing
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