Lori Babcock
Consultant, Strategy & Marketing @Various Companies
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WORK HISTORY
Consultant, Strategy & Marketing @Various Companies
Guide organizational change and digital transformation projects — bridging creative, marketing, and technical teams to ensure smooth implementation• Partner with organizations to clarify brand positioning, improve digital marketing, and align go-to-market strategies with business goals• Developed marketing and communications frameworks to support launches, internal adoption, and stakeholder engagement• Conduct ecosystem and competitor analyses to guide positioning, audience targeting, and content strategies for growth and resource mobilization• Facilitate strategic planning and values alignment sessions to help teams refocus around mission, identity, and impact
EDUCATION
University of California, Berkeley
Master of Public Health (M.P.H.), Master of Public Policy (M.P.P.), International Health
Drew University
Bachelor of Arts (BA), Behavioral Science, Gender Studies
ABOUT LORI BABCOCK
Results-driven Project Manager and Strategy Consultant specializing in B2B and B2C commerce, digital marketing, and ERP implementation.* Proven ability to guide clients through digital transformations, change management, and aligning technology with business strategy to deliver measurable outcomes.* Health sector subject matter expertise and international background focused on systems-level problem solving and evidence-informed decision making.* Recognized for exceptional communication, stakeholder engagement, and cross-functional leadership in dynamic and complex environments.
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