Lorenzo Sequi
Academy & Training Expert @iGuzzini
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WORK HISTORY
Academy & Training Expert @iGuzzini
Recanati, IT
Technical Training and Sales Support: Strong communication skills demonstrated through preparing and delivering technical training courses to sales staff, both in person and via webinars. I created approximately 100+ presentations and conducted over 100+ client visits, meeting more than people from 2018 to present. Collaborating with cross-functional teams to gather information and create high-quality training content with a focus on storytelling and accuracy.Stakeholder Management & Corporate Visits: Managing stakeholders during corporate visits, showcasing company history and values, showroom, products, and leading factory tours. Providing strategic support to the international sales team by accompanying them on key client visits in Berlin, Copenhagen, Helsinki, London, Munich, Rome and Tirana, offering expertise to enhance presentations and drive successful sales outcomes. This demonstrated my ability to remain calm under pressure, effectively communicate with stakeholders from a wide variety of cultures as well as my ability to establish effective working relationships.Events & Representation: Representing the company at industry trade fairs and corporate events, including Light + Building (2024) and Milan Design Week (2019, 2021, 2022, 2023), presenting new product launches. Proven experience in public speaking, attention to detail and workload management.
EDUCATION
University of Camerino
Bachelor's degree
ISTAO - Istituto Adriano Olivetti
Postgraduate diploma
Liceo di Stato Carlo Rinaldini
High School Diploma
SKILLS
ABOUT LORENZO SEQUI
With over eight years of experience in the lighting industry, I currently work as an Academy & Training Expert at iGuzzini illuminazione, where I develop and deliver technical training and strategic content for our international sales teams. My work combines communication, product expertise, and stakeholder engagement, helping to bridge the gap between technical complexity and customer needs across diverse global markets.To date, I have created and delivered over 100 training sessions, both in-person and online. These experiences have improved my storytelling abilities, attention to detail, and capacity to adapt content for different cultural contexts and professional audiences.I have proudly represented iGuzzini at major industry events, including Light + Building (2024) and Milan Design Week (2019, 2020, 2021, 2022, 2023), where I supported product launches and acted as a brand spokesperson. These opportunities have strengthened my public speaking, event coordination, and client-facing skills, essential elements for impactful communication roles.Technically, I bring hands-on experience with video production and live webinar management, including the use of 4K cameras and OBS Studio. I frequently produce and coordinate digital training content, taking full ownership of both the technical setup and creative direction.My background in architecture combined with a postgraduate specialisation in marketing, gives me a well-rounded foundation that blends design thinking with commercial strategy. I collaborate closely with departments across the company, from R&D to sales, always with the goal of making complex concepts clear and engaging.
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