Loren Crawford

Global Audience Insights and Cx Listening @Cisco

Responsible for the setting the vision and execution of the Cisco.com worldwide Audience Strategy and CX Listening, including all.com, campaigns, business units and region. Utilizing Qualitative, Quantitative, and AI Tools to create results.\\\\n\\\\nManage international team with a focus on high performance and encouraging an open culture of collaboration, communication, feedback and radical candor\\\\n\\\\nCreated new processes for audience recommendations combining AI, customer data, and CX listening that better enabled personalization, merchandising and site optimization\\\\n\\\\nDesign and implement a CX Listening strategy across Cisco.com to drive continuous improvement and sales.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n