Lorena Vecchi
Trade Marketing Associate @Fedrigoni Group
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WORK HISTORY
Trade Marketing Associate @Fedrigoni Group
Fabriano, IT
EDUCATION
LUISS Business School
Executive Programme in Marketing & Sales Management (MASA)
Università degli Studi di Perugia
Laurea
SKILLS
ABOUT LORENA VECCHI
I am a Senior Manager with consolidated and complete competences matured in different areas and roles. I have been working for a market-leading international company for 18 years, dealing in the last period with Trade Marketing projects, enhancing my skills in business development, customer management and retention, product marketing and business-to-consumer initiatives. In 2016 I attended an Executive Program in Marketing & Sales Management (MASA) at the Luiss Guido Carli University in Rome, which allowed me to create a solid knowledge base in these areas and to approach new roles in a structured and proactive way. I consider myself a person with a strong communicative attitude and a dynamic nature. Being able to relate to customers, suppliers and my whole team makes me a collaborative and problem-solving resource.
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