Lorena Starkey
💼 Regional VP of Hotel Operations | Hyatt Brand Champion at Aimbridge | Turnaround & Guest Satisfaction Expert | Board Candidate | Women in Leadership Advocate | People-Powered Performance
- Role
- Regional Vice President of Operations at Aimbridge Hospitality
- Location
- Minot, ND, US
- LinkedIn followers
- 500 followers
About Lorena Starkey
I’m a Regional Vice President of Operations with a passion for transforming hotel…
Experience
Regional Vice President of Operations
Jan 2024 — Present
Led operational oversight for a multi-state portfolio of Hyatt, Wyndham, Marriott, Hilton, Choice, IHG and independent brands across diverse markets.Transformed Microtel Gambrills from negative STR and GOP performance to +9.7% RGI and +8.6% GOP YOY growth; awarded Microtel Hotel of the Year 2024.Drove turnaround at WoodSpring Sparks from -5.3% RGI growth and negative GOP to +29.7% STR growth and +6.8% GOP within four months.Elevated a Hyatt property from red to yellow performance zone; on track for green status by year-end.Achieved guest satisfaction gains across 90% of portfolio properties in early 2024, with double-digit improvements year-over-year.Serve as Hyatt Brand Champion for Aimbridge—supporting excellence across all Hyatt-managed properties.Champion leadership development and employee engagement, driving retention and culture change.
Skills
- Social Networking
- Advertising
- Salesforce.com
- Trade Shows
- Hospitality
- Marketing
- Marketing Communications
- Customer Service
- B2b
- Budgets
- Crm
- Customer Relationship Management (Crm)
- Editing
- Data Analysis
- Hotel Management
- Account Management
- Event Planning
- Sales Operations
- Marketing Strategy
- Leadership
- Hotels
- Budgeting
- Strategic Planning
- Customer Satisfaction
- Team Building
- Social Media Marketing
- Management
- Event Management
- Social Media
- Contract Negotiation
- Sales
- Revenue Analysis
- Public Relations
- Public Speaking
- Training
- Hospitality Industry
- Hospitality Management
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