Lorena Piccinni
Group Head Performance Marketing @Mediaplus Group
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WORK HISTORY
Group Head Performance Marketing @Mediaplus Group
Berlin, DE
Leading and coordinating SEA operations and strategies across Microsoft and Google platforms for major clients. Overseeing the execution of SEA campaigns to optimize performance and achieve business objectives. Involved in strategic planning and continuous improvement to drive growth.
EDUCATION
Sapienza Università di Roma
Bachelor of Arts (B.A.), Linguistic and Cultural Mediation Sciences
University of Potsdam
Master of Arts (M.A.), Foreign Language Linguistics - Germanistics and Anglistics
The University of Freiburg
Erasmus, Germanistik and English & American Studies
ABOUT LORENA PICCINNI
Digital Marketing Professional | Paid Advertising | SEA | Performance Marketing | Data Analysis*- Paid Advertising- Search Engine Advertising (SEA)- Performance Marketing- Data Analysis- Strategic Planning- Coordination & Communication
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