Loréal Hunter

About Loréal Hunter

With over 18 years of experience in content strategy and digital marketing, I specialize in developing, managing, and optimizing a wide range of content—from websites and mobile apps to social media, blogs, email campaigns, and internal communications. My expertise lies in enhancing content quality, streamlining development processes, boosting brand visibility, elevating the customer experience, and accelerating project delivery.Working internationally has enriched my perspective, deepening my understanding of diverse cultures, markets, and how audiences engage with different forms of media.Core Competencies• Designing and evolving marketing strategies aligned with organizational goals• Evaluating emerging technologies to keep marketing efforts innovative and effective• Leveraging analytics to track, assess, and report on the performance of marketing initiatives• Leading website development projects to improve traffic, usability, content, and conversion• Managing consumer research to uncover digital behaviors, motivations, and preferences• Delivering actionable campaign performance reports and insights• Supporting digital strategy development to build long-term customer engagement• Building strong relationships and managing teams through motivation, conflict resolution, and collaboration• Communicating clearly across all levels, from vision and planning to reporting and presentation• Demonstrating leadership by guiding teams, resolving challenges, and fostering a positive team environment• Strategic planning to ensure timely, effective outcomes through well-organized execution

Experience

1. Product Marketing Manager

   BMC Software

   Dec 2021 — Present · Houston, TX, US

Education

• Johnson & Wales University

  Associate’s Degree, Business Management

  2003 — 2005

• Full Sail University

  Master’s Degree, New Media

  2011 — 2012

• Johnson & Wales University

  Bachelor of Science (B.S.), Marketing

  2003 — 2006