Lon Taylor
- Role
- Founder & Principal User Experience Researcher at First Insights
- Location
- Miami-Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Lon Taylor
As the Founder & Principal UX Researcher of First Insights, I\'m focused on helping…
Experience
Founder & Principal User Experience Researcher
Jun 2001 — Present
Lead highly focused teams of qualitative and user experience researchers during remote and in-person usability testing, focus groups, ethnographic research, heuristic evaluations and competitive analysis engagements. • Manage multiple aspects of client relationships including oversight of budgets, timelines and resource allocation. • Conduct and moderate in person & remote qualitative research including implementation of all technology and video elements. • Create and oversee project deliverables including recruitment screeners, moderator’s guides and detailed summary reports. • Guide and educate clients during strategic review process to insure that research methodologies match project objectives and business goals.
Education
Boston University
BS, Education & Political Science
Skills
- User Scenarios
- Contextual Inquiry
- User-Centered Design
- Online Marketing
- Mobile Design
- Social Media
- Digital Marketing
- Service Design
- Task Analysis
- Heuristic Analysis
- User Research
- Heuristic Evaluation
- Customer Insight
- Management
- Survey Design
- Strategy
- Site Maps
- Market Research
- Consumer Behaviour
- Focus Groups
- User Stories
- Prototype
- Consumer Insights
- Usability Testing
- Usability
- User Interface Design
- Mockups
- Competitive Analysis
- Experience Design
- Marketing
- Iterative Design
- Human Computer Interaction
- Information Design
- Wireframes
- Usability Engineering
- Ethnography
- Integrated Marketing
- Persona
- Qualitative Research
- Wire Framing
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