Lon Nordbye
Driving Growth through Lead Generation, Digital Marketing & Live Events
- Role
- Founder, President at V-Twin Curators, Llc
- Location
- Sioux Falls, SD, US
- LinkedIn followers
- 500 followers
About Lon Nordbye
Entrepreneurial marketing executive with 15+ years of experience driving growth for world-class venues, agencies, and consumer brands. Proven expertise in integrated marketing, sponsorship sales, and large-scale brand experience. Recognized for delivering measurable ROI, building enduring client relationships, and leading strategy from conception to execution.
Experience
Founder, President
May 2021 — Present · Sioux Falls, SD, US
V-Twin Curators is a full-service agency specializing in integrated marketing for the American motorcycle industry. We connect brands with riders through authentic strategies proven at the 85th Sturgis Rally with Full Throttle Sturgis (500M+ impressions, record attendance, peak industry participation) and the Bagger Racing League (26M+ impressions per race, 728K Facebook reach, 257K Instagram reach). Our expertise spans digital, social, live events, sponsorship sales, and fan engagement—delivering measurable growth, record-setting digital scores, and industry-leading open and click-through rates. Unlike generic campaigns, we create tailored activations that drive ROI, strengthen brand loyalty, and immerse your company in the culture and sport of American motorcycling.
Education
University of Sioux Falls
Bachelor of Business Administration (BBA)
1996 — 2000
Skills
- B2b Marketing
- Leadership
- Marketing Communications
- Market Research
- Marketing Management
- Sales
- Advertising
- Marketing
- Advertising Sales
- Integrated Marketing
- New Media
- Online Marketing
- Brand Management
- Marketing Strategy
- Market Planning
- Trade Shows
- Creative Direction
- Strategic Partnerships
- Sponsorship
- Interactive Marketing
- Lead Generation
- Sponsorship Sales
- Media Planning
- SEO
- B2b
- Direct Marketing
- Social Media
- Sports Marketing
- Brand Development
- Corporate Branding
- Product Marketing
- Press Releases
- Digital Media
- Entertainment
- Social Networking
- Brand Awareness
- Social Media Marketing
- Publishing
- Event Planning
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