Lauren MacMadu
Strategic Storyteller | Presidential Leadership Scholar | Culture-Driven Leader | From Ballet to Boardroom
- Role
- Teaching Faculty at San Francisco Ballet
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Lauren MacMadu
As the Chief External Relations Officer at Yerba Buena Center for the Arts (YBCA), I am passionate about making a difference and committed to advancing the mission of YBCA by developing and nurturing key relationships, creating and executing strategic partnership initiatives, fostering community engagement, elevating brand visibility, and increasing financial support. I have more than 20 years of experience in communications, marketing, and public affairs in the corporate and nonprofit sectors.I have a proven track record of leading and implementing digital marketing strategies that drive growth and impact. At Donor Network West, I transformed the marketing and communications function and increased website traffic by 241% and social media impressions by 290% through storytelling and video content. I also have a strong background in media relations, crisis communications, executive communications, and event management. I am a graduate of the Black Executive Leadership Accelerator Program (BELA 2022) at UC Berkeley and the Leadership Principles course at Harvard Business School Online. I am always eager to learn, collaborate, and innovate in the field of arts and culture.
Experience
Teaching Faculty
Oct 2021 — Present · San Francisco, CA, US
Education
Golden Gate University
M.S., Integrated Marketing Communications
San Francisco State University
Certificate, Event and Meeting Planning
University of California, Berkeley
BA, Mass Communications
Harvard Business School Online
Leadership Principles
2023 — 2023
University of California, Berkeley, Haas School of Business
Black Executive Leadership Accelerator Program
2022 — 2022
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