Luke Williams
Creative Director & Lead Designer | Visual Identity & Brand Building
- Role
- Lead Designer at Xxix
- Location
- Beacon, NY, US
- LinkedIn followers
- 500 followers
About Luke Williams
I\'m a creative director and designer who specializes in developing brands through visual identity and marketing campaigns.Most recently, I led visual brand development as Creative Director at Zocdoc and worked as Senior Designer at Godfrey Dadich Partners with clients including Seiko and the Democratic National Convention. For six years before that, I established Bone Design, partnering with clients including Dropbox and Google on brand activations.Earlier in my career, I shaped creative as Design Director at Alfred and Brand Creative Director at Paperless Post, and contributed to the Museum of Modern Art\'s standards for exhibition identity and advertising.I\'m drawn to the challenge of elevating brands through design—whether that\'s developing comprehensive visual systems, leading campaign work, or guiding teams to think more strategically about their creative output. I studied graphic design at MICA and taught branding and typography at Parsons, experiences that continue to inform my approach to creative leadership.
Experience
Lead Designer
Feb 2026 — Present
Education
Maryland Institute College of Art
Bachelor of Fine Arts - BFA, Graphic Design
Skills
- Public Speaking
- Photography
- Brand Development
- Posters
- Logos
- Creative Direction
- Lettering
- Illustrator
- Brochures
- Motion Graphics
- Editorial
- Art Direction
- Creative Writing
- Typography
- Logo Design
- Indesign
- Layout
- Web Design
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