Lizzy Vincent Bullock
Let’s create together!
- Role
- Senior Director, Marketing at Benlabs
- Location
- Lehi, UT, US
- LinkedIn followers
- 500 followers
About Lizzy Vincent Bullock
Managing award winning integrated marketing programs connecting passionate brands with enthusiastic consumers since 2005. Having had the opportunity to stretch my skills from experience and event marketing to sales support, traditional media, branding and digital,(while balancing team management, keeping projects on tasks, and tracking budgets), I\'ve grown to understand the importance of having synergy across teams and implementing appropriate tactics in the right place at the right time and for the right reason. As such, I welcome the challenge of bringing my experience and integrated marketing approach to brands who embrace collaboration and a sense of purpose in all things they do. EXPERTISE Brand Strategy & Budgets | Annual plan development, agency management, maintained budgets from $10k-$3M Leadership & Team Development | Advocate of team development and training opportunities Project & Team Management | Multi-departmental initiatives, product launches, Workfront, Basecamp, Slack, Zoom Campaign Development & Analytics | Conceptualization, copywriting, market delivery, GA, Adobe Analytics, FB Insights Digital & Traditional Marketing | Social media, email, online display, print, SEM/PPC, web personalization Film & Radio Industry | Commercial & industrial production, PR trained, TV set experience, media partnerships Events & Experiential Marketing | Conferences, trade shows, sponsorship tours, promotions, sports marketing, celebrity activations
Experience
Senior Director, Marketing
Sep 2022 — Present
Rolling out the BENlabs rebrand (formerly BEN Group) to reflect the company\'s shift from a more traditional service-based entertainment marketing company to a tech-driven, AI-powered entertainment marketing company. We partner with brands (and agencies) to help marketers reach new audiences, strengthen brand affinity, and drive more sales through truly unskippable content.
Education
Clayton State University
Bachelor of Business Administration (B.B.A.), Marketing
2002 — 2006
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