Lizzie Woo
- Role
- Team Lead, Campaign & Creative Manager ll at Amazon
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
Experience
Team Lead, Campaign & Creative Manager ll
Jul 2022 — Present
Accounts: Toys - Obsessing over our end-customer\'s Amazon experience and our advertiser\'s business experience- Manage the planning and delivery of high quality advertiser engagements to educate advertisers on Amazon policies and creative best practices to positively impact campaign performance - Project managing the execution of complex advertising campaigns with internal Design, AdOps, Sales, Quality Assurance, Product, Retail and Account Management teams as well as external stakeholders - Consulting with advertisers on creative strategy using historical advertiser and industry data - Manage the troubleshooting of complex issues surfaced during the campaign life-cycle - Dive deep on data to develop and manage process and product improvement projects with internal and external stakeholders to improve cross-vertical/cross-locale efficiency - Managing creative delivery and acting as the gatekeeper of high quality creative - Participating in both internal and advertiser-facing business reviews and providing insights that impact teams cross-vertical and cross-locale - Develop innovative executions with advertisers and internal partners during the pre-sales stage
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