Liz Scoggins

Managing Senior Digital Art Director

Role: Managing Senior Digital Art Director at Hamilton Beach Brands Inc.
Location: Richmond, VA, US
LinkedIn followers: 500 followers

Art, Culture and Creative ProfessionalsView LinkedIn profile

About Liz Scoggins

Specialties: Digital Marketing and Advertising, Strategy, eCommerce, Web, UX, Digital Retailer (Walmart, Amazon, Kohl\'s and Bed, Bath and Beyond) Content, Social Media Content, Video, Channel Marketing, ADA Compliance, Promotion, Retail, Consumer Package Goods, Event Marketing, Logo/Brand Development

Experience

Managing Senior Digital Art Director
Hamilton Beach Brands Inc.
May 2014 — Present · Richmond, VA, US
Leading a growing Digital Content team and creative content creation– including strategy development, content planning, production and hands-on art direction of responsive, mobile first and ADA compliant ecommerce websites, landing pages, banner advertising, email marketing, affiliate, social media, video and online retail marketing content (Amazon, Walmart, Kohl’s and Bed Bath & Beyond) for Hamilton Beach, Proctor-Silex, Clorox Home Appliances, CHI Steam, Brightline, Wolf Gourmet, Weston Brands and more.

Education

Virginia Commonwealth University
Masters of Science | Brandcenter (Adcenter at the time)
2000 — 2002
Virginia Commonwealth University
Bachelor of Science

Skills

Website Branding
Interactive Marketing
Graphic Design
Branding & Identity
Graphics
Trade Shows
Strategy
Social Media Marketing
Digital Marketing
Consumer Packaged Goods Marketing
Concept Development
Typography
UX
Digital Media
Corporate Identity
Logo Design
Integrated Marketing
Brochures
Creative Strategy
Creative Direction
Retail
Illustration
Copywriting
Web Design
Digital Strategy
Events
Direct Mail
Collateral
Photoshop
Digital Photography
Corporate Branding
Art Direction
Educational Instruction
Interaction Design
Ecommerce
Email Marketing
Digital Imaging
Photography
Brand Development
Indesign

Contact information

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Work email
l••••••••@hamiltonbeach.com
Personal email
•••••@•••••.com
Direct dial
+13•••••••72

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Current company

Hamilton Beach Brands Inc.

Manufacturing · 791 employees · Founded 1910 · Glen Allen, Virginia, United States

Hamilton Beach Brands, Inc. is a leading designer, marketer and distributor of branded small electric household and specialty housewares appliances, as well as commercial products for restaurants, bars and hotels. Hamilton Beach and Weston Brands products can be found in households and businesses throughout the world. We are a wholly owned subsidiary of Hamilton Beach Brands Holding Company (NYSE: HBB) and is headquartered in Glen Allen, Virginia, a suburb of Richmond. Information on innovative Hamilton Beach®, Hamilton Beach® Professional, Proctor Silex®, TrueAir®, Hamilton Beach® Commercial and Weston Brands products can be found online at www.hamiltonbeach.com, www.proctorsilex.com, www.westonproducts.com and www.hamiltonbeachcommercial.com. More information about Hamilton Beach Brands Holding Company can be found at www.hamiltonbeachbrands.com. Our Vision To be the leading supplier of retail and commercial small appliances. Our Mission Deliver profitable growth from innovative solutions that improve everyday living. Our Values: Customer Obsession Consistently meet or exceed the needs of our internal and external customers. People Employ and develop the best. Good Thinking Encourage and cultivate inspired thinking in all areas of our business. Ethics Honest, ethical behavior - always. Passion for Quality Ensure the quality of our products and services is best in class. Embrace Change There is always a better way. Change is life....Change is accelerating. Our Environment and Our Community We proactively manage our business in a sustainable, socially and environmentally responsible manner. We help make our community better. Teamwork We help each other to succeed. We share both successes and failures. We communicate, we move as one. Success Execute with Excellence. Deliver profitable growth to our stakeholders.

hamiltonbeach.com

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