Liz O.

About Liz O.

Internal and executive communications leader with 20+ years helping organizations translate strategy into clear, compelling messaging that aligns employees, engages stakeholders, and supports leadership visibility. I partner closely with CEOs and senior leadership teams to develop narratives that guide organizations through growth, change, and high-visibility moments.My work typically includes:• Executive messaging and CEO communications• Internal communications strategy and employee engagement• Leadership town halls and company-wide events• Organizational change and sensitive communications• Cross-channel storytelling across video, digital, and live events• Strategic partnerships and high-visibility campaignsIn my current role I lead strategic communications for a national organization, overseeing internal communications, executive messaging, major events, and cross-channel campaigns that reach millions. I manage a multi-million-dollar communications program and collaborate with senior leaders, Fortune 500 partners, and creative teams to deliver impactful storytelling and engagement initiatives.My career has spanned entertainment, nonprofit leadership, and national advocacy—giving me a unique perspective on communications at the intersection of culture, policy, and organizational strategy.

Experience

1. Vice President, Strategic Communications & External Relations

   Pflag National

   Apr 2024 — Present

   Lead strategic communications including internal communications, executive messaging, national events, and multi-platform campaigns serving a nationwide network of stakeholders.• Lead cross-functional communications strategy, managing $1M+ budget and team of 20 (internal and agency partners) to deliver integrated campaigns across earned media, corporate partnerships, talent relations, internal comms, and brand strategy, doubling revenue, and tripling our budget, our staff, and total number of high-level donors, foundations, and corporate partners between 2020 and 2024. • Expanded digital reach 800% to mobilize pro-social engagement among diverse audiences.• Secured 1,200+ annual earned media placements (6B+ impressions) amplifying nonprofit mission and talent-driven initiatives.• Advise Fortune 500 brands and talent partners (Disney, Netflix, Oreo, others) on pro-social and philanthropic campaigns• Develop and direct large-scale advocacy and awareness campaigns (PSAs, short films/videos, OOH) to align celebrity/talent voices with nonprofit mission and corporate/brand impact.• Cultivate and sustain work with 360+ nonprofit chapters nationwide and global NGO coalitions.• Provide crisis and DEI communications support to advance inclusive philanthropy and stakeholder engagement.• Partner with entertainment industry leaders, agents, publicists, and talent managers to integrate social-impact opportunities into high-profile events and campaigns.• Lead rapid-response media strategy during advocacy campaigns and emerging news cycles.• Lead internal communications across Board, HR, Policy, and Education functions to support organizational cohesion.• Led comprehensive rebrand and full website update for 50+-year-old legacy organization, ensuring cross-platform alignment and stakeholder engagement.*Shorty Award Finalist, Website/App

Education

• Northwestern University

  BS

Skills

• Crisis Communications
• Writing
• Newsletters
• Social Media
• Broadcast
• Publicity
• Social Networking
• Social Media Marketing
• Strategic Communications
• Corporate Communications
• Public Speaking
• Web Content
• Television
• Storytelling
• Publications
• Graphic Design
• Entertainment
• Marketing Communications
• Facebook
• Copy Editing
• Wordpress
• Public Relations
• Internal Communications
• Proofreading
• Media Relations
• Nonprofits
• Press Releases
• Digital Media
• Speech Writing
• Creative Writing
• Community Outreach
• Community Development
• Copywriting
• Film
• Blogging
• Integrated Marketing
• New Media
• Editing