Liz Morgan
Marketing Director, Western Weather Group
- Role
- Marketing Director at Western Weather Group
- Location
- State College, PA, US
- LinkedIn followers
- 500 followers
About Liz Morgan
Results and data-driven B2B marketing leader and professional with proven track record in creating and executing marketing campaigns to drive increase in MQLs and SQLs. I\'ve developed multiple go-to-market strategies for SaaS products, consumer app subscriptions and enterprise-level software. Throughout my 11+ years in marketing, I\'ve worked in various corporate settings with industry-experience in insurance, financial services, weather. Product Marketing | Content Marketing | Lead Generation | Performance Marketing | Data and Analytics | CRM | Lifecycle Marketing | SEO | Paid Media
Experience
Marketing Director
Aug 2025 — Present
Education
Penn State University
B.A., Advertising & Public Relations
2007 — 2011
Point Park University
Master of Business Administration (MBA), M.A. Journalism and Mass Communication; AD/PR Management Concentration
2012 — 2015
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