Liz Groth

About Liz Groth

Dynamic writer, copy editor, and digital marketer with over 15+ years of experience working with local, national, and international brands. Skills include- Copywriting: Articles, blog posts, listicles, news reports, sales and marketing materials, website copy, social media posts, eBooks, whitepapers, product descriptions, and more- Ghostwriting: Books, influencer content, LinkedIn articles, blog posts, and more- Social media management: Full strategy and content creation across platforms, including Facebook, Instagram, Twitter, LinkedIn, and Snapchat- Email marketing: Complete email strategy and sequences using platforms like Mailchimp, Constant Contact, and Lemlist- Copy editing and proofreading: All materials, from native and non-native English speakers around the worldINDUSTRIES:The clients I\'ve worked with span a wide range of industries, including- Health & wellness- Recruitment- Entertainment- Travel- B2B- Real estate- Food & beverage- Retail- Manufacturing- NonprofitsI excel at bringing each client’s voice to life by ensuring the tone, clarity, flow, and structure of the content fit their vision.A DIGITAL MARKETING BACKGROUND:With over 12 years of experience in social media and digital marketing, I have a strong command of SEO keywords and a pulse on what topics are currently trending. I understand the importance of creating value-driven content that speaks directly to your target audience.LET\'S WORK TOGETHER:Whether you are looking to elevate your brand with fresh, authentic content that directly impacts your bottom line or simply make sure your existing work is error-free, I would love to lend my talents to help you reach your goals. Send me a message to get started.

Experience

1. Contract Writer

   Copypress

   Mar 2024 — Present

   Craft weekly articles, blog posts, product descriptions, sales enablement materials, and more, totaling over 750 pieces of content for CopyPress to date- Maintain an A+ rating in CopyPress\' proprietary CMS which uses feeback from project managers, editors, QA specialists, and clients to provide a grade based on content quality- Edit and fact-check international articles from native and non-native English speakers, ensuring accuracy and providing guidance to help writers improve their work- Provide supplemental research and a resource list for every in-depth article to help clients build trust with their audiences online- Produce unique, high-quality content that matches each brand\'s style guide, working seamlessly between Fortune 500 companies, marketing agencies, and local mom and pop shops

Education

• St. Norbert College

  Bachelor of Arts (B.A.), English Language & Literature / Emphasis: Creative Writing

  2011 — 2015

Skills

• Public Speaking
• Computer Graphics
• Alternative Rock
• Social Media Marketing
• Powerpoint
• Creative Services
• Marketing Analytics
• Editing
• Teamwork
• English
• New Media
• Resourceful Problem-Solving
• Wordpress
• Html
• Goal Oriented
• Trend Awareness
• Microsoft Word
• Marketing Communications
• Fundraising
• Marketing Strategy
• Analytical Reasoning
• Blogging
• Organizational Effectiveness
• Multimedia
• Social Media Measurement
• Adobe Creative Suite
• Storytelling
• Customer Service
• Visual Communication
• Video Editing
• Interview Preparation
• Music Review
• Mass Communication
• Literary Criticism
• Social Media
• Microsoft Office
• Sales
• Creative Direction
• Cascade Server
• Leadership