Liz Doten
▶ Boosting sales and brand exposure with fresh, modern graphic design, logos, packaging, POP, and websites ▶ Consulting with ambitious business leaders on creative lead generation and problem solving
- Role
- Graphic Designer Creative Director Owner at Doten Branding, Inc
- Location
- Hillsborough, NC, US
- LinkedIn followers
- 500 followers
Experience
Graphic Designer Creative Director Owner
Jan 2005 — Present
Want the results-generating, elite-level creative you get from an expensive graphic design firm but don\'t want to pay their high fees? Call me. My background as an award-winning art and creative director at a leading advertising agency coupled with 15+ years of design know-how allow me to help brands of all sizes boost engagement, increase sales and build momentum. I create breakthrough design and marketing messages and offer strategic guidance. And while there is an investment in my designs, I have no agency overhead, and can do the same work you\'d hire an agency to do, but at a significant savings. Through my work I have found incredible clients I now consider friends, increased their ROIs, generated sales for them and won numerous awards in the process.NOTABLE PROJECTS INCLUDE:• Functioning as the off-site, in-house creative director for a major big box category leader overseeing creatives, defining processes and overseeing the design of SKUs yearly• Making a 200 year old organization relevant in today\'s competitive landscape through strategy and thoughtful rebranding including a new logo, messaging platform, website and newsletter design• Fostering a 10 year relationship designing a 100+ page journal and full-spectrum collateral for a legal college• Rebranding from start to finish of a juvenile product manufacturing company
Education
University of Massachusetts Amherst
BFA, Fine Art/Painting
1984 — 1988
Skills
- Brochures
- Strategy
- Outdoor Advertising
- Concept Development
- Art Direction
- Advertising
- Art
- Packaging
- Creative Strategy
- Interactive Advertising
- Corporate Branding
- Graphics
- Copywriting
- Web Design
- Branding
- Interactive Marketing
- Graphic Design
- Video Production
- Creative Direction
- Photography
- Brand Development
- Integrated Marketing
- Illustrator
- Direct Mail
- Logo Design
- Television
- Corporate Identity
- Digital Marketing
- Posters
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