Liza Maloney
Creative + Brand Design | Strategy + Execution
- Role
- Director-customer Design Team, Strategic Operations at Sarepta Therapeutics
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Liza Maloney
Creative leader with 25+ years of experience delivering conceptual and visual solutions across omnichannel marketing and communications. Hands-on in planning, managing, and executing design that aligns with core messaging- Collaborative and proactive, skilled at navigating matrixed organizations to lead strategic campaigns and optimize creative resources- 15+ years in healthcare marketing, shaping creative strategies to support key initiatives and KPIs- Clear, effective communicator with a strategic mindset for developing assets that scale across channels
Experience
Director-customer Design Team, Strategic Operations
Mar 2025 — Present · Cambridge, GB
Led the creation of an in-house creative team, delivering design solutions across functions including operations, congresses, advocacy, site readiness, and marketing. Increasing roles and responsibilities within the creative team.• Developed job tracking and quarterly reporting system to measure impact and cost savings.• Improved brand consistency by updating guidelines and implementing a governance process within the Customer Organization.• Strong record of collaboration and team success.
Education
Auburn University
Bachelor of Fine Arts (BFA)
Skills
- Web Design
- Graphics
- Advertising
- Posters
- Life Sciences
- Brochures
- Creative Strategy
- Social Media Marketing
- Indesign
- Corporate Identity
- Creative Direction
- Adobe Creative Cloud
- Layout
- Corporate Branding
- Direct Mail Campaigns
- Newsletters
- Brand Management
- Business Cards
- Biotechnology
- Graphic Design
- Branding & Identity
- Logo Design
- Pharmaceutical Industry
- Exhibit Design
- Concept Development
- Pre-Press
- Poster Design
- Marketing Communications
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