Liz Albrecht
Social Media Marketer | Content Creator | Video Editor | Paid Media
- Role
- Social Media & Marketing Specialist at HydroPeptide
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Liz Albrecht
Hello! I’m Liz, a young professional with Social Media & Marketing experience in the…
Experience
Social Media & Marketing Specialist
Mar 2024 — Present · Issaquah, WA, US
Conceptualize, script, produce, and shoot short-form video content for social channels,primarily TikTok and Instagram Reels.• Edit video and reel content for Paid Media campaigns• Help design social posts and stories• Write copy for all D2C and B2B social posts• Generate a minimum of 36 posts and 15 reels per quarter for social channels in the US as well as our partners worldwide (UK, EU, Australia) • Oversee social media content calendars for Instagram, Facebook, TikTok, and LinkedIn, aligning to the overall social strategy.• Oversee influencer marketing campaigns and budget• Post regular stories and reels to Instagram in congruence with broader marketing initiatives.• Respond promptly via social media platforms for any customer inquiries and feedback,leveraging internal customer care support teams and education team to provide personalizedand exceptional service.• Identify and collaborate with influencers in the luxury beauty space to elevate our brandpresence.• Track and analyze key social media metrics to measure the success of campaigns and overallperformance.
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