Liza Darnell
VP/CMO/Advisor: Marketing Communications, Media & Brand Strategy; Thrives on human-centered leadership, creativity and good laughs; Ex PepsiCo & Clif Bar
- Role
- VP, Marketing Communications at Utz Brands, Inc.
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
About Liza Darnell
I\'m a marketer, explorer and storyteller - driven by creative passion and guided by…
Experience
VP, Marketing Communications
Apr 2024 — Present
Education
Brown University
Bachelor of Arts
2001 — 2005
Brown University
Bachelor of Arts - BA
Duke University - The Fuqua School of Business
MBA
2009 — 2011
Skills
- Digital Strategy
- Strategic Planning
- Management
- Social Media Marketing
- Consumer Behaviour
- Customer Insight
- Brand Development
- Marketing Communications
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Brand Equity
- Leadership
- Strategy
- Digital Media
- Market Analysis
- Marketing
- Consumer Marketing
- Digital Marketing
- Market Research
- Strategic Communications
- Competitive Analysis
- Improvisational Comedy
- Analytics
- Business Strategy
- Branding & Identity
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