Liz Russell
Principal Solutions Architect @Fullstory
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WORK HISTORY
Principal Solutions Architect @Fullstory
Denver, CO, US
As the strategic technical lead for key enterprise accounts, I architect complex digital analytics solutions and demonstrate product value to executive stakeholders. As a founding member of the Success Architecture practice, I blend deep technical expertise with a client-centric approach to drive adoption, solve critical business challenges, and secure renewals.* Pioneered the Success Architecture practice as a founding member, designing its core charter to focus on customer value through a technical lens. Established data-driven processes and a ticket-based workflow to identify client needs and deliver technical solutions at scale.* Serve as the strategic technical lead on Fortune 100 enterprise accounts, orchestrating executive-level demos and technical working sessions to drive strategic alignment, showcase ROI, and secure key account renewals.* Architect and deliver custom web and native mobile digital analytics solutions, engineering complex technical implementations to surface critical business insights and enable clients to maximize the FullStory platform.* Championed AI adoption across the organization by training technical teams on advanced prompt engineering and partnering with the AI product team to validate and refine new features based on enterprise use cases.
EDUCATION
Texas Tech University
Bachelor of Business Administration (BBA), Marketing, Finance
SKILLS
ABOUT LIZ RUSSELL
Solutions Architecture at FullStory
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