Lise Massey

Experienced measurement and analytics program manager

Role
Portfolio Program Director, Consumer Insights at Nike
Location
Portland, OR, US
LinkedIn followers
500 followers

About Lise Massey

Trusted and respected Project and Program Manager with deep experience developing, leading, and managing analytic programs spanning a variety of markets and regions to inform data driven decisions. A can-do leader who is conscientious, loyal, and driven and strives to deliver stellar results; a team player who is eager to learn and contribute and can work independently or collaborate with others to achieve goals. Areas of expertise: • Analytic/Measurement Program Development • Account Management • Team Leader and Mentor • Budget Accountability • Strategic and Tactical Planning • Business Development • Client and Competitive Analysis • Crisis Communications • Resource Allocation • Technology Trainer • Vendor Management and Contract Negotiations

Experience

  1. Portfolio Program Director, Consumer Insights

    Nike

    Sep 2021 — Present

Education

  • University of Oregon

    BA, Russian, Business

    1994 — 1997

  • Portland State University

    Data and Analytics Certificate (Center for Executive and Professional Education)

    2019 — 2020

  • Western Oregon University

    Post-baccalaureate and TSPC licensure, Education

    2000 — 2002

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Lise Massey — Portfolio Program Director, Consumer Insights at Nike in Portland, OR, US | Unifers