Lise Petit

WORK HISTORY

EDUCATION

SKILLS

ABOUT LISE PETIT

Revenue Growth Strategist. Proud Génie Lesbien. Performance marketing powerhouse.With 14+ years of experience scaling revenue and building standout teams, I bring a data-driven mindset and a mission-aligned heart to every growth challenge. I believe numbers tell a story — and I know how to read between the rows.At Stapelstein, I co-steward growth and performance marketing in a holacratic environment — collaborating across roles to build sustainable, inclusive revenue strategies. Before that, at The Female Company, I led a 4x revenue growth, expanded brand reach, and built a high-performing growth team from scratch — unapologetically feminist, always impact-focused. I thrive at the intersection of funnel analysis and fierce ambition. From ROAS breakdowns to cross-team strategy sprints, I merge hard data with human nuance to drive measurable and meaningful growth.Core Strengths: Revenue & Team Scaling: Proven track record of driving sustainable growth and scaling operations that create lasting impact. Performance Marketing: Mastery of D2C, paid social, SEO, influencer marketing, and every acronym that spells measurable success. 🧮 Excel & Analytics Enthusiast: Yes, I genuinely enjoy Excel. From revenue forecasting to ROAS and CAC breakdowns, I know my way around the data. Some might even have said my brain is an Excel sheet. 🤝 Empathetic Leadership: I build teams that thrive on innovation, mutual respect, and shared purpose, with a strong focus on open communication, clear goals, and continuous feedback.I don’t just scale brands — I scale ideas, values, and impact.Growth isn’t neutral. Neither am I.