Lisé Badeaux
Senior Strategist @Capstone Agency
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WORK HISTORY
Senior Strategist @Capstone Agency
Tuscaloosa, AL, US
I contribute to the team in strategy brief reviews, develop of social media engagement, analyzes social media insights, and participate in weekly meetings. This agency is the University of Alabama’s integrated, student-run communications firm that develops client-ready work, pushes creative boundaries, encourages collaboration, and refines leadership skills.
EDUCATION
St. Francis Catholic High School, Sacramento
N/A
Knoxville Catholic High School
High School Diploma, N/A
The University of Alabama
Bachelor of Arts - BA, Public Relations
ABOUT LISÉ BADEAUX
I am a fourth-year public relations and communications studies student at The University of Alabama pursuing a Master of Business Administration through the Create Path to the MBA program, set to graduate in 2027. With a strong passion for strategic communications, digital storytelling, and brand development, I have gained extensive experience in public relations, social media strategy, and content creation through various leadership roles and professional opportunities.Currently, I serve as the Communications Manager for UA EcoCAR, where I lead content development, social media planning, and deliverable creation to support our team\'s mission of promoting sustainable transportation. Additionally, as a Senior Strategist for Capstone Agency, I collaborate with teams to create strategic communications plans and provide social media insights for client-facing projects. I am also the Lifestyle Editor for Alice Magazine, where I craft engaging editorial content and manage social media outreach to increase brand engagement.With a deep commitment to public relations, content strategy, and brand storytelling, I aspire to build a career in media relations, brand strategy, and creative communications. My ultimate goal is to contribute to dynamic and innovative environments where I can combine my love for storytelling and personal connection to leave a lasting impact.
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