Lisbeth Zelle
Director, Client Marketing & Custom Solutions | Legal Industry Marketing
- Role
- Director, Client Marketing & Custom Solutions at Alm
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Lisbeth Zelle
Skilled communicator, creative thinker, lifelong learner, and valued contributor. Adept at building relationships across departments, teams, and business units.
Experience
Director, Client Marketing & Custom Solutions
Mar 2021 — Present · New York, NY, US
Lead team of marketers responsible for promoting ALM Marketing Solutions products to B2B advertisers and ALM Events to delegates and sponsors- Trusted sales enablement partner, working directly with six sales teams and product leaders across multiple business units aligned with Legal, Financial, Real Estate, and Insurance verticals- Lead a two-person Design Shared Service team, managing workflow throughout the organization-Build and manage annual marketing budgets.
Education
Harvard University
AB, Archaeology
2002 — 2006
Skills
- Market Research
- Online Advertising
- Advertising
- Marketing
- Marketing Strategy
- Marketing Communications
- Digital Media
- Sales
- Integrated Marketing
- Digital Strategy
- Social Media
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