Lisa Vehrenkamp

About Lisa Vehrenkamp

President and Founder of Launchpad Partners, a consulting firm that provides digital marketing, personal branding, and business strategy to small businesses, charities, and individuals. Most recent project is Partnerships for Take 3 for the Sea, an Australian charity removing rubbish from the environment through education programs, international campaigns and clean-ups. Background includes 20+ years of corporate experience across multiple functions, business units and global locations. Corporate experience culminated in two general manager roles for American Express in Asia running both the corporate and consumer businesses there. Led large teams in operations, marketing, partnerships, relationship management, sales, and more. An enthusiastic leader adept at gaining followership even in difficult situations. Passionate about great leadership and communication. Board experience includes the American Express Australia Limited Board (Chair and Member), The Salt Lake City Chamber of Commerce, The Australian Business and Community Network and The Fort Greene Tennis Association.

Experience

1. President and Founder

   Launchpad Partners

   Jan 2014 — Present

   Digital marketing plans, personal branding, and strategic business plans for small businesses, individuals & charities. I love the way social media and the digital economy have allowed small organizations to access tools previously only available to large ones. Clients include Take 3 for the Sea an Australian Charity removing rubbish from the ocean as well as self-published authors, numerous other charities, a digital news startup and more.

Education

• Michigan State University

  BA

  1987 — 1991

• New York University

  MBA

  1995 — 1998

Skills

• Digital Media
• Payments
• Content Strategy
• Thought Leadership
• Cards
• Business Planning
• Risk Management
• Loyalty Marketing
• Strategy
• Analytics
• Financial Services
• Start-Ups
• Electronic Payments
• Payment Systems
• Business Relationship Management
• Crm
• Mobile Payments
• New Business Development
• Product Management
• P&L Management
• B2b
• Merchant Services
• Account Management
• Business Development
• Change Management
• Loyalty Programs
• Strategic Planning
• Marketing Strategy
• Operational Risk Management
• Business Strategy
• Financial Analysis
• Sales Management
• Management
• Credit Cards
• Strategic Partnerships
• Customer Acquisition
• Direct Marketing
• Relationship Management
• Business Transformation
• Business Process Improvement