Lisa Sorbie

Executive Leader | Enabling Mission-Driven Organizations to Harness Technology for Measurable Impact

Role: Vice President, Customer Experience at Better Impact Inc.
Location: Detroit, MI, US
LinkedIn followers: 500 followers

Customer/Client ServiceView LinkedIn profile

About Lisa Sorbie

With extensive experience across technology, operations, and project management, I focus on leveraging digital product development and Agile methodologies to drive impactful customer experiences. At Get Connected by Galaxy Digital, I set the strategic direction for Client Onboarding, Education, Success, and Support teams while fostering collaboration with Sales and Product teams to enhance the client journey. With over 20 years of professional experience, I am committed to utilizing technology to create efficient, data-driven solutions that enable organizations to better serve communities and individuals. Passionate about enhancing customer trust, I prioritize seamless collaboration and operational excellence to support mission-driven initiatives.

Experience

Vice President, Customer Experience
Better Impact Inc.
Mar 2026 — Present · Winston-Salem, NC, US
Lead Customer Success, Support, Professional Services, and Community under a unified CX strategyDrive NRR and customer lifetime value through predictive health scoring and proactive engagementAlign Sales, Product, and Marketing around retention, expansion, and Voice of Customer insightsScale onboarding and lifecycle programs to accelerate time-to-value, adoption, renewals, and expansionBuild high-performing CX teams and data-driven operations with automation, CRM optimization, and reporting

Education

Michigan State University
BA, International Relations; Political Theory & Constitutional Democracy
1993 — 1997

Skills

Strategic Planning
Business Process
Management Consulting
Project Management
Staff Development
Newsletters
Organizational Development
Operations Management
Data Analysis
Business Strategy
Team Building
Program Development
Management
Membership Development
Process Improvement
Non-Profits
Community Outreach
Customer Service
Event Planning
Volunteer Management
Training
Project Planning
Leadership Development
Nonprofit Organizations
Event Management
Social Media
Strategic Data Analysis
Youth Development
Governance
Business Process Improvement
Leadership
Proposal Writing
Program Management
Crm
Workshop Facilitation
Cross-Functional Team Leadership
Fundraising
Nonprofits
Organizational Leadership
Public Speaking

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