Lisa Harris
Local Marketing Solutions For Local Businesses | Publisher | Community Connector | Branding & Creative Services
- Role
- Publisher Biltmore Living Market Leader Western North Carolina for Best Version Media at Best Version Media
- Location
- Asheville, NC, US
- LinkedIn followers
- 500 followers
About Lisa Harris
Founded BILTMORE LIVING in partnership with BEST VERSION MEDIA to highlight our residents and local shops, top-quality services, professional experts and events in a purely positive publication. Coupled with our digital and creative services, we help local businesses stay top of mind, grow engagement with clients and attract referrals for new business across Asheville and Western North Carolina- 17 years experience in brand and marketing leadership roles across Europe, Middle East, Africa and Asia for a Global Top 100 firm, campaigns achieved double-digit revenue/EBITA growth- Led strategic planning, creative development and production, budget management for 130 countries- Founded a logistics tech firm to redesign the delivery experience for online shoppers and retailersFunctional Experience: BRANDING - Strategy, Identity/Trademark, Management, TransformationMARKETING - Research, Segmentation, Product Development, Pricing, Integrated Campaigns, Digital, Search & Social Media, Automation, Performance OptimizationEXPERIENCE DESIGN - Journey Mapping, Ideation & Design Thinking Methodologies, UX Design, Customer Acquisition/Activation & Relationship Management, Content Personalisation/OptimisationSectors: Research, Automotive, Logistics, Healthcare, Education, Property Renovation & Interior Design
Experience
Publisher Biltmore Living Market Leader Western North Carolina for Best Version Media
Mar 2020 — Present
Community Sponsorship & Expert Contributor Opportunities Plus Digital & Creative Services Available!We help local businesses build and nurture brand recognition and loyalty in the upscale communities that we serve. We do this in a way that increases impact & profitability for Sponsors. Our approach is personal and our programs are tailored to each businesses needs so we can support businesses of all sizes that are dedicated to providing top-notch products and services.
Education
Emory University - Goizueta Business School
BBA, International marketing
1988 — 1992
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