Lisa Pelish

About Lisa Pelish

Open to contract and project work. As an innovative thinker I operate in a strategic capacity - laser-focused on flawless execution. I am equally comfortable and experienced using data to make decisions and demonstrate ROI as I am developing creative campaign concepts and breakthrough marketing programs. I have consulted across many industries, but spent the majority of my career in the staffing, BPO and call center space - with expertise in recruitment marketing, and unique experience within the gig economy and work from home candidate marketplaces.I have spent time advising senior management and board members, and I am equally at ease when mentoring interns.I thrive in fast-paced, entrepreneurial environments and my experience with enterprise level web and data analytics, SEO and all things digital has been key to the strategic marketing leadership and execution I have provided to high-growth companies throughout my career. I am a brand and customer advocate, an integrated digital marketing expert and an agent of change.My skills include but are not limited to: Building, managing and inspiring loyal teams. Building and growing meaningful brands. Digital demand generation. Digital strategy. Digital transformation. Change management. Marketing operations. SEO. Content marketing. Marketing research and analytics. Social media marketing. Budget management and optimization. High volume recruitment marketing. Virtual workforce management. Creative vision. Strategic clarity.

Experience

1. Managing Partner and Digital Marketing Consultant

   Massive Impressions Online Marketing

   Oct 2021 — Present

   As a marketing consultant I provide project specific and/or fractional CMO support to mid-sized and large organizations and consulting firms. Recent projects of note include establishing joint brand strategies, marketing frameworks and tactical campaign launch support for Deloitte Consulting strategic marketing and sales alliances.As COO of Massive Impressions I oversee project scheduling, human resources, bookkeeping and overall operational oversight.

Education

• Florida Atlantic University

  Bachelor of Arts - BA, Mass Communications

• Florida International University

  Master of Science - MS, Integrated Marketing Communications

Skills

• Advertising
• Online Advertising
• Search Engine Optimization (SEO)
• B2b Marketing
• Crm
• Web Design
• Customer Relationship Management (Crm)
• Sem
• Social Media Marketing
• Web Development
• SEO
• Online Marketing
• Web Strategy
• Direct Marketing
• Marketing Communications
• Marketing
• Content Strategy
• Marketing Strategy
• Wordpress
• Web Marketing
• Digital Media
• Mobile Marketing
• Interactive Marketing
• Digital Marketing
• Relationship Marketing
• Leadership
• Ppc
• Social Media
• Strategy
• Email Marketing
• Lead Generation
• Start-Ups
• Management
• Creative Direction
• Web Analytics
• Integrated Marketing
• New Media