Lisa M.
Sales Director @Industrial Scientific
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WORK HISTORY
Sales Director @Industrial Scientific
Scottsdale, AZ, US
For the role, I train and develop a team of sales experts in the industrial safety and security sector, focusing on improving sales skills, market awareness, and product knowledge. I analyze sales data from Salesforce CRM, Power BI, and AirTable to identify actionable insights, trends, and strategic sales opportunities. I collaborate with enterprise teams, channel partner sales, inside sales, and marketing to implement strategies for revenue growth. I work closely with internal stakeholders, including field service and application engineering, to ensure high success rates and customer retention. I play a key role in negotiating master service agreement contracts with customers\' legal and procurement teams, securing multi-year SaaS contracts and maintenance agreements.Here are my notable achievements from the tenure: • Directed an award-winning sales team while fostering trust, loyalty, and respect, delivering outstanding results. • Upskilled a group of 10 sales professionals to exceed $65M in profitable monthly recurring revenue (MRR) and YoY targets within a $325M technology firm. • Boosted revenue by entering new markets and capitalizing on existing customer base; with a sales cycle lasting 12+ months. • Retained customer stakeholders at enterprise and mid-market accounts for groundbreaking hardware-as-a-service (HaaS) and software-as-a-service (SaaS) digital solution via direct-to-customer and B2B channel partner sales. • Pioneered a team-based, cross-functional go-to-market reorganization; achieved a 105% retention rate and high customer satisfaction during the business review process. • Recognized for delivering monthly and quarterly forecasts and a 3x increase in the sales funnel.
EDUCATION
University of Adelaide
Graduate Diploma (Australia), Environmental Studies
Arizona State University
Bachelor of Arts - BA, Chemistry
SKILLS
ABOUT LISA M.
Anchoring Industrial Scientific\'s sales division, my focus has been on training and empowering a team of sales experts, fostering market intelligence, and enhancing product knowledge to drive revenue growth. My knack for analyzing sales data has been pivotal in identifying strategic sales opportunities, while my collaboration with cross-functional teams has ensured a seamless integration of sales strategies and high customer retention rates. My proven track record includes fostering robust customer relationships and engaging stakeholders at all levels, including C-level executives, through dynamic presentations on state-of-the-art safety and security solutions. I leverage top-notch communication skills to connect with executive management, key clients, and employees. My instrumental role in achieving significant growth is evident in a remarkable $270 million increase and an impressive EBITDA surge from $6 million to $48 million. I have a successful history of leading high-performing sales teams, attracting top talent, and implementing effective sales analytics and data-driven strategies to consistently exceed goals. My adaptability and change management skills are respected and recognized, allowing for a seamless transition between startup and Fortune 100 companies, ultimately resulting in sustained growth and business development success. The areas where I excel include: Servant Leadership Project Management Talent Development Revenue Generation Sales & Pipeline Growth Team Building & Mentoring Process Improvement Budgeting & Forecasting Change Management Initiatives Organizational Development Stakeholder Engagement Cost-Effective Solutions Master Service Agreements Performance Assessment Data & Business Analysis Consultative Sales Approach Business Development I am ready to bring this wealth of experience to drive digital excellence and business development in your organization. Let\'s connect to discuss how my skills can contribute to your continued success.* Proven instrumental in successfully achieving $270M growth and a remarkable EBITDA increase from $6M to $48M.* Successful history of leading high-performing sales teams and onboarding top talent while implementing effective sales analytics and data-driven strategies to constantly exceed goals.* Respected and recognized for adaptability and change management, seamlessly transitioning between startup and Fortune 100 companies, resulting in sustained growth and business development success.
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