Lisa Davis
Marketing + Communications
- Role
- Associate Director, Marketing and Communications at Hammer Museum
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Lisa Davis
Experienced and goal-driven Integrated Marketing and Brand professional with a foundation in art and museums. Demonstrated success in leading creative development, media placements, brand messaging, strategic marketing, and media direction, coupled with expertise in ROI analysis.
Experience
Associate Director, Marketing and Communications
Aug 2023 — Present · Los Angeles, CA, US
Manages a small and mighty team of designers, creators, and channel owners who make it all happen!Develops and executes paid media strategies across digital, social, and traditional channels to drive attendance and engagement.Manages relationships with media agencies, ensuring alignment on strategy, execution, and performance goals.Leads omnichannel marketing campaigns across programmatic display, paid search, paid social, out-of-home (OOH), broadcast, connected TV (CTV), and partnership-driven media buys.Collaborates with creative teams and media buyers to develop compelling ad placements and messaging strategies.Analyzes campaign performance using data-driven insights to optimize media spend and improve audience engagement.
Education
Marist University
Master’s Degree, Museum Studies
2015
Florida State University
Bachelor's Degree, Liberal Arts and Sciences, General Studies and Humanities
2012
Skills
- Public Speaking
- Social Networking
- Museums
- Snapchat
- Nonprofits
- Art
- Customer Service
- Microsoft Office
- Museum Education
- Art History
- Pos
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Research
- Microsoft Powerpoint
- Administration
- Community Outreach
- Quickbooks
- Hootsuite
- Microsoft Word
- Social Media
- Curating
- Leadership
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