Lisa M. Frame

About Lisa M. Frame

I specialize in digital communications management and strategy. An early adopter of new…

Experience

1. Social Media Manager

   Let\'s Win Pancreatic Cancer

   Mar 2016 — Present · Charlotte, NC, US

   As Social Media Manager at Let’s Win Pancreatic Cancer, I lead the organization’s digital content strategy and execution across social media platforms to amplify research, share stories of hope, and provide support resources for the pancreatic cancer community.I develop and manage comprehensive content calendars, oversee cross-platform campaigns, and create tailored messaging that reflects the voice, tone, and mission of our organization. From organic posts to paid strategy, I focus on optimizing reach, engagement, and impact, grounded in performance data, audience behavior, and platform trends.In addition to my social media work, I produce and develop PancChat, Let’s Win’s official podcast in collaboration with the Pancreatic Cancer Action Network (PanCAN), hosted by veteran journalist Alisyn Camerota. I oversee the whole production pipeline—from episode planning and guest coordination to scripting, editing, and multi-channel promotion—ensuring every episode contributes to our broader communication objectives and provides real value to listeners.Beyond Let’s Win, I serve on the Steering Committee for World Pancreatic Cancer Day, a global initiative led by the World Pancreatic Cancer Coalition. In this role, I collaborate with international partners to shape campaign direction, develop digital strategies, and coordinate global awareness efforts.I bring a strategic, mission-aligned approach to every project—whether crafting a post, building a podcast, or launching a global awareness campaign—with a deep commitment to educating, supporting, and empowering those affected by pancreatic cancer.

Skills

• Blogger
• Social Marketing
• Digital Project Management
• New Media
• Google Analytics
• Editorial
• Social Media Development
• Content Marketing
• Blogger Outreach
• Press Releases
• Digital Media
• Blog Marketing
• Content Writing
• Web Content
• Customer Engagement
• Web Content Management
• Blogging
• Social Media Outreach
• Publicity
• Social Networking
• Brand Awareness
• Social Media Measurement
• Social Media Strategist
• Blogger Relations
• Social Media
• Brand Loyalty
• Creative Writing
• SEO Copywriting
• Newsletters
• Social Media Marketing
• Facebook
• SEO
• Wordpress
• Travel Writing
• Content Strategy
• Marketing Strategy
• Youtube
• Online Marketing
• Content Development
• Email Marketing