Lisa Burdige
VP, Creative (Copy) @Fcb Health New York
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WORK HISTORY
VP, Creative (Copy) @Fcb Health New York
New York, NY, US
Managed day-to-day DTC creative on Cologuard (Exact Sciences and Pfizer) for at-home colon cancer screening including a new campaign, TV ads, digital video, social media, CologuardTest.com, print, and more.
EDUCATION
McGill University
BA, English Literature
New York University
Masters In Literature with Concenration in Creative Writing, Creative Writing
International Coach Academy
Vocational Coach, Creative Coaching
SKILLS
ABOUT LISA BURDIGE
As a marketing and advertising Creative DIrector, I’m known for developing award-winning big ideas for top brands including: Vonage, L\'Oreal Paris, Claritin, BNY Mellon, Chase, Danon, Nokia, Dell, Huggies, Nationwide, Novartis, and Microsoft. I have a knack (and a love) for telling brand stories, honing a brand voice and creating compelling campaigns by rooting out a consumer truth and then connecting the dots across all relevant media from broadcast to social to digital to print to video and other branded content. I’ve worked as a: blogger, journalist, webmaster, designer, translator (Spanish), ghostwriter, museum exhibit copywriter, book doctor, university writing professor, corporate PR director, jazz club hostess, playwright, poet, short-story writer, copy editor (for romance and sci fi novels, of course), travel magazine fact checker, children’s magazine editor, theater director, public school teaching artist, and mommy.Surprisingly, it all comes in handy.Industries: Mobile • Technology• Consumer Packaged Goods• Retail • Insurance • Finance Pharmaceutical • Food & Beverage • Floral • Sustainability • Education.
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