Lisa Ann Seidl
Global Events Manager @GP Strategies Corporation
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WORK HISTORY
Global Events Manager @GP Strategies Corporation
Detroit, MI, US
Create detailed event plans, coordinate and execute customer-facing marketing events to support GP Strategies strategic plan. Align with corporate brand standards, including messaging and design to drive awareness with event attendees. Develop and maintain relationships with internal and external stakeholders. Identify and secure speakers, abstracts, special guests and entertainment for each event. Negotiate contracts with facilities, suppliers and vendors. Recommend social media strategies to complement major events. Analyze the success of each event and propose creative improvements to the attendees’ experience. Monitor lead activity and analyze ROI for each event.
EDUCATION
Macomb Community College
Associate degree, General Studies
Macomb Community College
Associate degree, Marketing
University of Phoenix
Bachelor's Degree Coursework, Business Marketing
SKILLS
ABOUT LISA ANN SEIDL
Strategic B2B marketing professional with 15+ years of experience leading high-impact initiatives across global event planning, marketing communications, and brand strategy. Known for delivering memorable customer experiences, enhancing corporate messaging, and driving measurable ROI through creative event execution and stakeholder collaboration.
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