Lisa Woolf
VP Client Services @Level Agency
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WORK HISTORY
VP Client Services @Level Agency
Chicago, IL, US
EDUCATION
Gies College of Business - University of Illinois Urbana-Champaign
Bachelor of Science (B.S.), Business Administration, Marketing
SKILLS
ABOUT LISA WOOLF
I\'m a strategic, results-driven performance marketing executive with 20+ years of experience helping businesses grow through data-driven media and full-funnel measurement. I love leading cross-functional teams and building scalable, customer-first marketing strategies, especially when powered by AI, machine learning, and automation. My passion lies in optimizing omni-channel acquisition and retention campaigns, improving ROI, and driving digital transformation to make marketing more efficient, effective, and future-ready.Expertise: Performance Marketing, Customer Acquisition & Retention, Digital Marketing Strategy & Planning, Integrated Full-Funnel Cross-Channel Optimization, Search Engine Marketing (SEM) Management, Search Engine Optimization (SEO), Media Measurement & Attribution, Campaign Analytics & Testing, Data Strategy & AI Enablement
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