Lisa Viscusi

Team Leader * Brand Builder * Sales & Marketing Strategist

Role
Market Manager at Latitude Beverage Company
Location
Albany, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Lisa Viscusi

A dedicated, results-oriented team leader with excellent communication and creative, innovative selling skills in the CPG industry. Experience with maintaining a budget in excess of 1 million dollars, managing distributor performance and scorecard evaluation, pricing, P&L, forecasting, successful brand launches, key relationship building within wholesalers and key accounts and leading a team to award winning results.Specialties: Expertise in distributor and account management, tactical planning, budgeting, pricing, leadership, team building, coaching, new item launches, on premise channel, brand visibility, consumer trends and product promotion.

Experience

  1. Market Manager

    Latitude Beverage Company

    May 2021 — Present

Education

  • State University of New York College at Oswego

    Bachelor of Arts

Skills

  • Building Brand Awareness
  • Trade Marketing
  • Key Account Management
  • Beer
  • Sales
  • Selling Skills
  • Budget Process
  • Management
  • Team Building
  • Creative Strategy
  • Alcoholic Beverages
  • Product Launch
  • Pricing Strategy
  • Marketing Strategy
  • Sales Management
  • Key Performance Indicators
  • Key Account Development
  • Budgets
  • Wine Tasting
  • Beverage Industry
  • Team Leadership

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Lisa Viscusi — Market Manager at Latitude Beverage Company in Albany, NY, US | Unifers