Lisa Godfrey

WORK HISTORY

EDUCATION

ABOUT LISA GODFREY

As a Senior Executive with 24 years in the broadcast industry, I have built a career shaping the landscape of Canadian television content - developing, commissioning and distributing award-winning top-rated series that captivate audiences and drive business growth. Recognized as one of the \"25 Most Influential People in Canadian Television\"(Globe and Mail, 2023), I am passionate about storytelling, audience engagement and building high performing teams. I have spearheaded the original content strategy for some of the biggest brands in Canada (HGTV, FOOD Network, History Channel, W Network, Showcase and Global TV). My expertise spans Original Content and Programming - commissioning thousands of hours of award-winning and ratings driven drama and unscripted series. I have worked hard to build strategic partnerships with talent, production companies and international buyers to create superior content and drive international growth through distribution. I have led many international co-production deals and secured many output deals to deliver exceptional results. I consistently deliver high ratings and revenue growth through strategic monetization of content. I spearheaded new revenue streams through distribution of content and integration of brands into content delivering YOY growth, every year. I pride myself in fostering a culture of innovation. I thrive at the intersection of creativity and business strategy ensuring content not only entertains but also elevates brand impact and expands market reach. Whether forging strategic partnerships, launching breakthrough content or mentoring the next generation of industry leaders I am dedicated to driving excellence in the ever-evolving media landscape. I’m an internationally minded executive…plus a first-rate fisherwoman, competitive scrabble player, pop culture junkie, passionate DIY-er, chef and baker, devoted mother and wife.