Lisa Newell

Media Consultant @Cox Media

Omaha, NE, US

As a Cox Media Consultant, I represent the most reputable brands in the industry, including ESPN, Fox News, Food Network, Discovery, Bravo, and many more.Our digital product offerings span the purchase funnel, allowing us to develop campaigns that effectively achieve awareness, engagement, or conversion goals.Examples of solutions in our portfolio include and are not limited to streaming video, digital video, display & audio, social media including TikTok, Instagram, Facebook & LinkedIn, email marketing, paid search, and more.I am an energetic, forward-thinking, passionate sales professional who is driven to succeed, love the challenge of exceeding client expectations, and exceed my own expectations.My responsibilities include.• Engage with new and existing clients to understand business objectives and create marketing campaigns to drive results through effective television and digital advertising solutions• Generate new business leads by prospecting and making cold calls to achieve and exceed sales goals.• Sell digital advertising and marketing solutions customized to each client\'s needs from the Cox Media product suite that includes on-air commercials, online video, social media placements, and mobile marketing solutions.• Understand the prospect\'s organization and build relationships focusing on key decision-makers.• Create and present customized sales presentations/proposals and successfully close negotiations.• Participate in budgeting and forecasting individual revenue achievement.• Increase knowledge of sales and product offerings through ongoing training.• Attend trade shows and industry events and represent Cox Media in the local business community to build awareness.

University of Nebraska-Lincoln

Marketing/Marketing Management, General