Lisa Massimo Bushka
Global Strategic Communications Leader | Cultural Narrative | Scaling Innovation Through Structured Storytelling
- Role
- VP, External Communications at Akkodis
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Lisa Massimo Bushka
I’m a global strategic communications leader with experience shaping internal and external narratives for multinational organizations, including GE and Hitachi.Currently, as VP External Communications at Akkodis, I lead global storytelling initiatives that elevate thought leadership, reinforce brand positioning and communicate complex technology solutions with clarity and impact.I’m particularly interested in scaling innovation — how organizations move ideas from experimentation to enterprise-wide impact — and in cultural narrative: the patterns embedded in design, fashion, food, and emerging technologies that reveal how people and organizations respond to change.I enjoy exploring the ways cultural trends and business innovation mirror each other. From time to time, I share reflections at this intersection, examining how lessons from one domain can illuminate strategy and storytelling in another.At its core, my work is about structure and story: building foundations that allow ideas to endure, resonate and scale.
Experience
VP, External Communications
Nov 2022 — Present · Middlebury, CT, US
Education
Fairfield University
B.A., Economics, Spanish
Fairfield University
M.S., Finance
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