Lisa-Marie Loo

Senior Director, Project Management and Optometric Partnerships @Vision Group

Montreal, QC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2016 — Present

Senior Director, Project Management and Optometric Partnerships @Vision Group

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Montreal, QC, CA

Built B2B2C sales program for national network of laser vision correction providersGrew program revenue from launch to over $25MDeveloped, led and grew a national sales and marketing team from 2 to 18Led successful sales and marketing transition post acquisition of largest CDN competitor increasing B2B2C lead generation volume by over 100% Directed NPO partnerships and established a program for charitable donations to non-profit organizations of over $1.5MProject ManagementIntroduced a project management culture and established processes for cross-functional teams, resulting in improved outcomes and increased efficiency. Collaborate directly with the Executive Management Team on optimization of best practices.

EDUCATION

2002 — 2006

Concordia University - John Molson School of Business

Bachelor of Commerce (B.Com.)

SKILLS

Event ManagementMarketingFrenchSocial Media MarketingEvent PlanningOnline MarketingDirect MarketingMarketing CommunicationsSocial MediaProject ManagementDigital MarketingMarketing StrategyMedia BuyingOnline AdvertisingRelationship MarketingManagementStrategic PlanningCustomer Service

ABOUT LISA-MARIE LOO

Experienced director skilled in program development, operational process improvement, change management and team mobilization. Over 15 years of leadership experience developing, implementing, and scaling strategic initiatives. Proven track record of effectively building and leading sales and marketing teams while delivering results. Effective communicator capable of aligning cross-departmental interests to ensure stakeholder needs are met. Member of the Strategic Management Team.

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Lisa-Marie Loo — Senior Director, Project Management and Optometric Partnerships at Vision Group in Montreal, QC, CA | Unifers