Lisa Hudson

About Lisa Hudson

An accomplished communications professional who can create engaging and relevant content…

Experience

1. Copywriter & Content Specialist, Brand & Creative

   SECU

   Dec 2023 — Present · Raleigh, NC, US

   SECU is the second-largest credit union in the United States, serving 2.8 million members across 275 branches. Working closely with marketing managers and SMEs, I create B2C content for its diverse and growing line of financial products and services and provide supporting copy for the organization\'s community impact activities.* Write original or improve SME-provided: E-news & newsletter articles, email nurturing campaigns, branch fliers, statement messages, ATM messages, financial education content, and organic & paid social media posts.* Work with the content strategy team to develop brand messaging matrices that ensure cohesive and impactful brand communication.* Contribute to the organization\'s first-ever Corporate Style Guide and Writing Resources document.

Education

• Rutgers University

  BA

Skills

• Publishing
• Event Planning
• Books
• Microsoft Word
• Microsoft Powerpoint
• Microsoft Outlook
• Project Management
• Microsoft Excel
• Social Media
• Writing
• Editorial
• Proofreading
• Copywriting
• Storytelling
• Customer Service
• Newsletters
• Copy Editing
• Marketing
• Digital Marketing
• Microsoft Office
• Customer Relationship Management (Crm)
• Research
• Blogging
• Social Media Marketing
• SEO Copywriting
• Market Research
• Editing
• Magazines
• Creative Problem Solving
• Time Management
• Publications