Lisa Harvey
Founder @Wipe With Pride
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WORK HISTORY
Founder @Wipe With Pride
Founder | Eco Bamboo Toilet Roll Brand | Sustainability | Inclusivity | Community | Giving BackI’m the founder of Wipe With Pride, an eco-friendly 100% bamboo toilet roll brand built on the values of sustainability, inclusivity, and community. Our mission is to create products that make a positive impact, not just for individuals and businesses, but for the world around us.We are committed to giving back by supporting charities that align with our mission, ensuring that every purchase contributes to something bigger. As a hands-on founder, I manage everything from product development and branding to marketing and operations, making sure that every aspect of our business reflects the values we stand for.At Wipe With Pride, we’re not just providing a product, we’re fostering a movement of conscious choices, inclusivity, and community support. Both for individuals and Businesses who want to show they support these ethical values
EDUCATION
University of Hull
B/A Hons, Business and Marketing
CIM | The Chartered Institute of Marketing
MCIM
University of Hull
Master's degree, Business, Management, Marketing, and Related Support Services
University of Hull
Bachelor's degree, Marketing
ABOUT LISA HARVEY
With over 20 years of experience in digital marketing, I am a Chartered Marketer and CMO with a background spanning agency ownership, senior agency leadership and in-house roles. I have led marketing strategy, team development and digital transformation programmes that deliver measurable commercial growth. My expertise sits across websites, search intent and the changing impact of AI on how audiences discover and evaluate brands. As search behaviour evolves through AI-driven experiences, I focus on ensuring websites are structured for clarity, relevance and conversion, and that content strategies are aligned to real user intent rather than legacy channel tactics. I bring a commercially grounded and operational approach to marketing leadership, connecting brand, performance and technology into a single growth strategy. This includes building modern marketing functions, embedding strong processes and using data and AI to improve decision making, efficiency and scalability. I work with organisations looking to future-proof their marketing, adapt to an AI-led search landscape and build sustainable, long-term growth through smarter digital strategy.
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