Lisa Guili

Vice President & General Manager @Educational Insights

Los Angeles, CA, US
EMAILS
l•••••@educationalinsights.com
MOBILE NUMBERS
+19•••••••00

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WORK HISTORY

Jan 2009 — Present

Vice President & General Manager @Educational Insights

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Torrance, CA, US

Manages team of 30+ in the areas of Product Development, Marketing (including Social, New Media, Entertainment, & Licensing), Creative, and Direct Sales, plus dotted line and cross-functional team/budget oversight for all EI Brand, Sales (domestic & international), and general Business Initiatives.•Produces vision and strategic priorities that align with direction and goals of organization.•Exhibits strong leadership skills while providing clear communication, guidance, and action-oriented direction to team members.•Creates a positive working environment by encouraging collaboration internally and across teams in other divisions, and by maintaining a highly inspirational, contemporary office space design.•Utilizes problem-solving approach to resolve complex issues quickly and effectively.•Builds talent and resource pipeline to support business growth and enduring success.•Guides organizational expansion into new market opportunities, with track record of leading company through exceptional growth during flat/down industry periods.

EDUCATION

1989 — 1992

University of Missouri-Columbia

Bachelor of Journalism, Journalism, French

1992 — 1992

Université de Caen Normandie

French Studies

SKILLS

Market ResearchProduct DevelopmentBrand DevelopmentCorporate BrandingCreative DirectionLead GenerationStrategic PartnershipsAdvertisingMarketing CommunicationsBudgetsPackaging DesignArt DirectionBusiness PlanningSocial Media MarketingConsumer ProductsStrategic PlanningMarketing ManagementEmail MarketingManagementProduct MarketingMerchandisingMarketingCopywritingProduct ManagementBrand ManagementPackagingMarketing StrategyE-CommerceTrade ShowsToysProduct DesignLeadershipAdobe Creative SuiteDirect Marketing

ABOUT LISA GUILI

Visionary leader with a robust track record for propelling a brand\'s strategic expansion by fostering an innovation-driven, enterprising culture. Skilled in building and mentoring high-performing, results-driven teams and adept at optimizing tight resources. Exceptional ability for identifying emerging trends and driving growth initiatives to meet our customers where they are today.

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