Lisa Evans
International Sales and Marketing Director @Pearson
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WORK HISTORY
International Sales and Marketing Director @Pearson
Oxford, GB
In this dual role, I am responsible for improving the performance of sales teams in Europe, a global inside sales team plus business development in the Americas. I also continue my previous role as Global Marketing Director, where I am responsible for the marketing strategy of Pearson in the International Schools segment, bringing together our complete proposition across multiple product lines.
EDUCATION
University of Staffordshire
BA (Hons) Business Studies
Oxford College of Marketing
Professional Postgraduate Diploma in Marketing
The Henry Box School, Witney, Oxfordshire
A Levels and GCSEs
SKILLS
ABOUT LISA EVANS
Experienced International Marketing Director with a demonstrated history of working in the education and publishing industry. Skilled in International Marketing Strategy, Brand Development, Go-to-Market Strategy, Demand Generation & Retention, Product Marketing and leading high performing teams.I have a customer oriented approach and a passion for aligning sales and marketing strategies and teams. I have an innovative mindset driven by data and analytics. I have a strong track record of delivering commercial success through marketing and I am able to drive enthusiasm in others.After working closely and supporting sales teams over the years, in 2021 I became responsible for the performance of sales teams in Europe and business development in the Americas.
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