Lisa Crum

About Lisa Crum

As a Senior Spend Management Consultant, it’s my privilege to help senior living operators implement a strategic approach to optimize their purchasing. My purpose is to help customers drive greater efficiency and ultimately find bottom line savings so they can deliver the best care and experience for their residents. In a nutshell, I’m here to help customers save money.Spend Management wasn’t my original career path. Once upon a time, I wanted to be a lawyer.(Yes, a lawyer!) After earning my undergraduate degree, I planned to take a break from academic life and work for a year or two before attending law school. Through a family friend, I found a job at a relatively young company with a cool culture and a great mission to serve seniors and those who care for them. Little did I know then that I’d never attend law school; instead, I had found my home at a company that does incredibly important work to help others and fosters significant professional and personal development for its partners. I realized that what I’m most passionate about is helping others – and that’s why I’m still here almost 23 years later. My skills include executive level sales, relationship building, business development, strategic planning, leadership, coaching, and a deep understanding of (and respect for) senior living. With these skills, my track record of top performance, and my industry experiences over the years, I am confident I can deliver results to my customers.

Experience

1. Director, Sales - National Accounts

   Direct Supply

   Oct 2025 — Present · Milwaukee, WI, US

Education

• University of Phoenix

  Master's degree, Business Administration and Management, General

  2002 — 2004

• University of Wisconsin-Whitewater

  Bachelor of Arts - BA, Sociology

  1996 — 2001